La genèse du conceptAll Horses - All Horses - Online Horses Platform

Find a horse! But as a future owner, where to look for?

La Manche is considered as “The Horse Cradle”. Figures talk for themselves: about 2500 births every year only for La Manche.
Today, in Normandy, the historic land for horses, it is still complicated to get access to the wide range of choices available, even with a fair knowledge of the background, because breeders and sellers are not visible.

The digital age has dramatically revolutionised consumer behaviour. The first step is the internet search, 90% of buyers go to websites when they are looking for a product, the equine sector follows the same path.


Each future owner has different criteria, determined by his level of riding, by his discipline, whether he is a professional or amateur competitor, or simply for the pleasure of riding, etc... However, there are very few ads of horse sales in our department, or else, lost in the meanders of the web. The search is tedious, sales proposals are not grouped together, or almost nonexistent.
This is the observation that Élodie was able to make..

For Élodie, it was necessary to make the work of the breeders visible, to offer a showcase of their know-how, to establish a direct link with the buyers and to include a business ethic.

For the sellers

We offer our experience through a set of services in the form of a package that includes:

• A flat rate price, not indexed on the price of the horse
• A visit to your place to build your ad
• A photo report
• Writing the ad
• The publication on our various media
• An estimate of the price of the horse according to the market price
• Advice on how to enhance the horse
• Advice to optimize the sale which is a professional estimation of the level and skills of the horse in agreement with the seller
• A free connection: the seller receives his calls, manages his appointments, visits, negotiations… no interaction from All Horses
• The All Horses sales guide pack containing the various documents to complete your sale

A simple and clear method to facilitate the sale, without intermediaries.

For the Buyers

• A free service, a bundled offer, a choice according to your criteria.
• No commission on the sale, our services are paid for by the seller, at a flat rate, regardless of the price of the horse
• Free access to all All Horses announcements
• A direct relationship with the seller
• Freedom to negotiate
• A fair price at a real value
• The choice

A win-win partnership

• With All Horses,
• Costs are reduced, for both the seller and the buyer!
• With All Horses,
• It’s selling and buying at a fair price!
• With All Horses,
• The well-known motto of the trade becomes reality: ”Every product at the right price, sells quickly!”